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Risk Communication for PH Professionals: Smart Strategies to Spread Knowledge & Contain Crises-C

When:
Thursday, April 18, 2024, 9:00 AM until 3:00 PM Eastern Time (US & Canada) (UTC-05:00)
Where:
Brookdale Community College
Student Life Center-Twin Lights II (SLC 107) Lower Level
765 Newman Springs Road
Lincroft, NJ  07738

732-224-2315
Additional Info:
Event Contact(s):
DENISE A DEPALMA
Category:
Risk Communication Trainings
Registration is required
Payment In Full In Advance Only
No Fee
The Johns Hopkins Bloomberg School of Public Health (BSPH) will facilitate this training for health officials across the state of New Jersey around risk communication for infectious diseases, with a goal of sharing tactics to ensure that clear, concise, and consistent information is being shared before, during, and after public health emergencies.

Learning objectives to include: Building credibility, Tactics for effective, inclusive messaging, Communicating across multiple channels. Identifying key stakeholders and vulnerable groups.

At the end of the training, participants will be able to: Understand the role of communication and its importance in a crisis situation Identify and employ a range of tactics to bolster current communication plans Develop components of a risk communications plan, including key messages for specific stakeholders (public, government partners, other health officials, etc.) Conduct post-crisis analysis to mitigate future emergencies

John Hopkins Bloomberg School of Public Health Speakers: Lymari Morales, MPP, Associate Dean for Communications and Marketing; Lindsay Smith Rogers, MA, Director of Content Strategy; and Nick Moran, Director of Audience

Agenda:

9:00    Intro from NJACCHO

9:15    Intro slides and exercise

9:30    MODULE 1: The Communications Environment in 2024

10:00  MODULE 2: Making Content That Works

10:30  BREAK 

10:40  MODULE 3: Dimensions of a Crisis 

11:10  BREAK

11:20  MODULE 4: Responding to an Active Crisis 

12:15  LUNCH

1:00   MODULE 5: Advance Planning for Success

1:30   BREAK

1:45    MODULE 6: Post-Crisis Analysis Activity 

2:45    Closing Remarks and Wrap-up

3:00    Evaluation

 

Modules will be a mix of presentation, discussion, and roundtable exercises with real-world exercises.

Approved for NJ Public Health CEs