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Risk Communication for PH Professionals: Smart Strategies to Spread Knowledge & Contain Crises-C
Event Contact(s)
DENISE A DEPALMA
Category
Risk Communication Trainings
Registration Info
Registration is required
About this event
The Johns Hopkins Bloomberg School of Public Health (BSPH) will facilitate this training for health officials across the state of New Jersey around risk communication for infectious diseases, with a goal of sharing tactics to ensure that clear, concise, and consistent information is being shared before, during, and after public health emergencies.
Learning objectives to include: Building credibility, Tactics for effective, inclusive messaging, Communicating across multiple channels. Identifying key stakeholders and vulnerable groups.
At the end of the training, participants will be able to: Understand the role of communication and its importance in a crisis situation Identify and employ a range of tactics to bolster current communication plans Develop components of a risk communications plan, including key messages for specific stakeholders (public, government partners, other health officials, etc.) Conduct post-crisis analysis to mitigate future emergencies
John Hopkins Bloomberg School of Public Health Speakers: Lymari Morales, MPP, Associate Dean for Communications and Marketing; Lindsay Smith Rogers, MA, Director of Content Strategy; and Nick Moran, Director of Audience
Agenda:
9:00 Intro from NJACCHO
9:15 Intro slides and exercise
9:30 MODULE 1: The Communications Environment in 2024
10:00 MODULE 2: Making Content That Works
10:30 BREAK
10:40 MODULE 3: Dimensions of a Crisis
11:10 BREAK
11:20 MODULE 4: Responding to an Active Crisis
12:15 LUNCH
1:00 MODULE 5: Advance Planning for Success
1:30 BREAK
1:45 MODULE 6: Post-Crisis Analysis Activity
2:45 Closing Remarks and Wrap-up
3:00 Evaluation
Modules will be a mix of presentation, discussion, and roundtable exercises with real-world exercises.
Approved for NJ Public Health CEs
PENDING CHES: This program is pending approved for Certified Health Specialists (CHES) and Master Certified Health Education Specialists (MCHES) up to 4 total Category I Continuing Education Contact Hours (CECH). Maximum Advanced-level contact hours available are 4 . The Rutgers Center for Public Health Workforce Development is a designated multiple event provider of CECHs by the National Commission for Health Education Credentialing.
Rutgers Center for Public Health Workforce Development is a co-sponsor of this program.